Automobile Dealers Union Cuts Vehicle Prices by 15%

ADUG vehicle price reduction has officially taken effect after the Automobile Dealers Union of Ghana announced a 15 per cent cut in vehicle prices following the relative stability of the Ghana cedi against the US dollar.

Union Explains Decision

In a statement issued in Accra on Sunday, February 15, 2026, Automobile Dealers Union of Ghana (ADUG) said the price adjustment aligns with its earlier commitment to reduce vehicle prices once exchange rate conditions improved.

The Union explained that the move follows sustained stability in the Ghana cedi and the abolition of the COVID-19 levy.

Impact of Exchange Rate Stability

According to ADUG, vehicle prices had previously surged due to exchange rate volatility, high import duties, shipping costs and global supply chain disruptions.

The Union noted that throughout that period, it assured the public that prices would be reviewed downward once economic conditions allowed.

Scope of the Price Reduction

ADUG said the 15 per cent reduction applies across a broad range of vehicles, including brand-new, hybrid, electric and home-used vehicles sold by its members nationwide.

“This decisive action reflects the Union’s long-standing promise to Ghanaians that any meaningful stabilization of the exchange rate would translate into fairer vehicle pricing, rather than excess profiteering,” the statement said.

Union Reaffirms Commitment

The statement, signed by ADUG National President Eric Kwaku Boateng, thanked Ghanaians for their patience and confidence in the organised automobile trade.

ADUG reaffirmed its commitment to protecting consumer interests and supporting national economic growth.